Targeted cold email that books qualified meetings.
Outbound engineered around your best-fit buyers.
From ICP research and verified list building to personalized, multi-step email sequences, we run campaigns built around the accounts worth your team's time. Every meeting is qualified to a clear standard we agree up front — so what reaches your calendar is signal, not noise.
Focused expertise where it matters.
We go deep in two markets instead of wide across many.
We work with funded B2B SaaS companies and growing tech consultancies — buyers we understand and messaging we've refined. That focus means sharper targeting and conversations that actually convert, instead of generic outreach stretched thin across markets we don't know.
We grow when you grow.
Measured on the outcomes that actually move your business.
Our model is built around the outcomes that matter to you — qualified meetings, show rate, and real pipeline, reported every week. No vanity metrics, no busywork, no dashboards that look busy and mean nothing. You see exactly what we sent, said, and booked.
You work directly with the founder.
I'm Michael Campbell. The person building your outbound is the one who has done it before — a senior operator who treats your pipeline like their own. No account managers, no junior handoff, no learning on your budget.
Founder-led means you get judgment, not a script. When something isn't landing, the decision to change it happens in a day — not a chain of approvals.
Book a callPricing built around your goals.
A flat monthly retainer scaled to the pipeline you want — never per-meeting billing or surprise line items. Here's exactly what every engagement includes.
- Founder-led strategy
- Dedicated outreach campaigns
- List building & verification
- Copywriting & sequencing
- Qualification & booking
- ICP & persona mapping
- Multi-touch cadence design
- Qualification criteria
- Weekly reporting
- Continuous A/B testing
- Verified prospect data
- Multi-channel sequencing
- Email deliverability setup
- LinkedIn outreach
- Real-time reporting
How does pricing work? +
A flat monthly retainer, scoped to how much pipeline you want and how many segments we target. No per-meeting billing and no surprise line items — you get a clear, custom quote after a short consultation.
Is there a contract minimum? +
There's a short initial commitment so the system has the runway it needs to work, then it moves to month-to-month. Outbound needs time to compound; it doesn't need to lock you into a long contract.
Are there setup fees? +
A one-time onboarding to stand up your targeting, data, and sending infrastructure in the first week. It's quoted up front on the same consultation, so there's nothing unexpected later.
How fast do meetings start? +
Targeting and messaging are built in the first week, and first meetings typically land in the opening weeks once campaigns are live and early data tells us what's resonating. We move fast, but we don't fake momentum.
Let's build your pipeline.
A short call to see if we're a fit — no pitch, no pressure. Just a straight read on whether we can make your numbers more predictable.